Courses/Study plan

Learn by building your app

Follow the five-course path and apply each topic to your own product. Courses on this site include lessons and progress tracking; external courses open on their providers’ sites.

Start with a real question

Choose the next course based on what your app needs now. Study one or two courses at a time, then use the project output on each card to turn the lesson into evidence or a decision.

Search covers courses stored on this site. Results include lesson notes and subtitles.

Final project: an evidence-based launch plan

Combine what you learned into one short working document. Revise it as interviews and launch data change your assumptions.

  • Target customer, problem, and interview evidence
  • MVP and the result of a real user test
  • Positioning, first acquisition channel, and success metric
  • Costs, revenue assumptions, and next decision

Use when a question comes up

Short references and research tools for your app. These are not additional required courses.

YC Startup Library ↗Browse founder advice by the question you are facing.Do Things That Don’t Scale ↗Ideas for finding and helping the first users yourself.Four Fits for Growth ↗Check how market, product, channel, and business model fit together.Google Trends ↗Explore search interest as one input to market research.Class Central ↗Find a course later for a specific skill gap.No-Pay MBA curriculum ↗See one example of a self-directed business curriculum and project work.